Welcome

We're happy to share these tools with you. Our goal is to help you inform and inspire your audience so they can better understand the value of the co-​op experience. Simply fill out the fields​ below to download materials and get started.

YOUR CO-OP STORY JUST GOT BIGGER.
NEW STORYTELLING TOOLS
ARE READY AND WAITING FOR YOU.

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YOUR CO-OP STORY JUST GOT BIGGER WITH NEW STORYTELLING VIDEOS

  • Tool Kit Usage Stories

Social Media and Member Engagement

If you’re on social media delivering consistently informative content, sharing photos, and posting videos are all great ways to build a successful relationship. Additionally, the videos, photos, and special issue of C Magazine are great content for your annual meeting and other business communications, such as your website, newsletters, and office displays.

To use these files, simply download and extract the zip file.

C Magazine Special Issue: Stronger Together

This Special Issue of C Magazine contains the complete Stronger Together four-part series, which sheds light on the depth and detail of how your cooperative ownership adds value from farm to farm and from town to town.

To use this file, simply download and extract the zip file. This electronic copy can be shared with your member-owners in your next email, on social media, and on your website.

Another option is to request printed copies of the magazine be mailed to you at no charge. These copies can be placed around your office, given out at your co-op’s annual meeting, and even packaged up and sent with a handwritten note to prospective and current member-owners. For copy requests please contact Margaret Gawarecki.

Margaret Gawarecki
Phone: (800) 232-3639 ext. 4584 | Email: margaret.gawarecki@chsinc.com

A great option for your next generation member-owners is the CHS C Magazine mobile app, where they can view each story along with multimedia not found in the printed publication. The app is available for free and can be downloaded on iPhone and Android phones.

DOWNLOAD FILE (2 MB)
Social Media Posts

Copy each post, then open your social media page and paste it as a status, tweet or post. The new Stronger Together social media posts have accompanying images sized for Facebook, Twitter, LinkedIn and Instagram. To use these images download the image file, select the image based on which social media platform you’re sharing it on, and then include the image in your post.

Stronger Together – Local Producer

Facebook, LinkedIn and Instagram:
It all starts with you. And circles right back to you. Watch the story of our cooperative system and how your impact ripples into something greater: http://bit.ly/2eJSlSX

Twitter:
It all starts with you. Watch the story of our cooperative system and how your impact ripples into something greater http://bit.ly/2eJSlSX

DOWNLOAD IMAGES (1 MB)

Stronger Together – Community Roots

Facebook, LinkedIn and Instagram:
Putting profits where they belong since [year of co-op incorporation]. Learn how your [name of co-op] ownership helps the community we live in: [link to co-op website or http://bit.ly/2dHOggx]

Twitter:
Putting profits where they belong since [year of co-op incorporation] Learn how your membership helps the community we live in: http://bit.ly/2dHOggx

DOWNLOAD IMAGES (1 MB)

Stronger Together – Global Connections

Facebook, LinkedIn and Instagram:
As part of a bigger system that can handle the logistics of global markets, we can tie your farm operation to buyers and sellers far beyond the county line. Learn more about our global connections here: http://bit.ly/2fb0qV8

Twitter:
We can tie your farm operation to buyers and sellers far beyond the county line. Learn about our global connections: http://bit.ly/2fb0qV8

DOWNLOAD IMAGES (1 MB)

Post A

Your connection to your co-op is as important as your connection to the land. Stop by and visit with us about mapping your fields.

Post B

Harvest is right around the corner, making this a good time to remember that you never farm alone when you’ve got us by your side. Ask us about grain marketing and risk management tools.

Post C

We’re proud to be your partner in the community. That’s why we’re sponsoring [insert name of local team, food drive, etc, here].

Storytelling Videos

These new tools allow you to tell the story of your local co-op through video, which can now be shared across all mediums. Simply download, extract the file and share on social media, your website or in your next e-newsletter.

Stronger Together - Full Length (Two-minute version)

This video was created in correlation with the 2016 Ernst & Young Economic Impact study. The video showcases the integral part your co-op plays within the CHS cooperative system and overarching global economy.

Use this YouTube link to easily share the video across the web: https://www.youtube.com/watch?v=jPXtwWK4lkc

DOWNLOAD FILE (194 MB)
You Never Farm Alone – Full length (Five-minute version)

The You Never Farm Alone video introduces three NextGen farmers and the trusted relationships they have with their local co-ops.

Use this YouTube link to easily share the video across the web: https://www.youtube.com/watch?v=lzyqEs53328

DOWNLOAD FILE (613 MB)
You Never Farm Alone – Preview (:30 version)

As a thirty-second version of the full-length You Never Farm Alone video, this version highlights the ways in which your local co-op is a trusted partner.

Use this YouTube link to easily share the video across the web: https://www.youtube.com/watch?v=KxrVPOy1NlY

DOWNLOAD FILE (63 MB)
You Never Farm Alone – Growth (:15 version)

This clip from the You Never Farm Alone video exemplifies your co-op’s commitment to helping farmers and ranchers to grow and prosper.

DOWNLOAD FILE (17 MB)
You Never Farm Alone – Patronage (:15 version)

This clip from the You Never Farm Alone video explains how patronage is a part of your business model and the cooperative system as a whole.

DOWNLOAD FILE (16 MB)
You Never Farm Alone – Ag Expertise (:15 version)

This clip from the You Never Farm Alone video represents your co-op’s ag expertise and agronomy resources.

DOWNLOAD FILE (16 MB)
Farm Family – Full length (Four-minute version)

The Farm Family video is a product of a CHS partnership with schools around the country to tell agriculture’s story. This video to showcases how some farm families are working together to ensure their operation gets passed down from generation to generation.

Use this YouTube link to easily share the video across the web: https://www.youtube.com/watch?v=zMtS1g2s72I

DOWNLOAD FILE (432 MB)
Farm Family – Short Family (:30 version)

This clip from the Farm Family video recounts one son’s experience growing up on the farm and transitioning into his father’s footsteps.

DOWNLOAD FILE (42 MB)
Farm Family – Gannon Family (:30 version)

This clip from the Farm Family video introduces the Gannon family, a first-generation farm family.

DOWNLOAD FILE (43 MB)
Farm Family – Reinowski Family (:30 version)

This clip from the Farm Family video showcases how one family’s commitment to the community is a shared value of the local co-op.

DOWNLOAD FILE (39 MB)
Photos

We’ve provided a variety of photos so you can choose the most appropriate images to use in your newspaper ad, newsletter, website or Facebook page.

To use this file, simply download and extract the zip file. DOWNLOAD FILE (7 MB)
To use this file, simply download and extract the zip file. DOWNLOAD FILE (8 MB)
To use this file, simply download and extract the zip file. DOWNLOAD FILE (9 MB)
To use this file, simply download and extract the zip file. DOWNLOAD FILE (10 MB)
To use this file, simply download and extract the zip file. DOWNLOAD FILE (6 MB)
To use this file, simply download and extract the zip file. DOWNLOAD FILE (6 MB)

Newspaper Print Ads

Local newspapers are a great way to reach a local audience. Choose from among seven print ads that celebrate and reinforce the value of the cooperative system. The newest print ads showcase the Stronger Together video and the integral part your co-op plays within the CHS cooperative system and overarching global economy. Meanwhile, the print ad photos from series A-D are interchangeable, giving you the flexibility to use images that are most appropriate for your region and audiences.

To use these files, simply download and extract the zip file.

Stronger Together – Local Producer

When farmers band together, big things happen.

To use this file, simply download and extract the zip file.

DOWNLOAD FILE (25 MB)
Stronger Together – Community Roots

When farmers band together, big things happen.

To use this file, simply download and extract the zip file.

DOWNLOAD FILE (58 MB)
Stronger Together – Global Connections

When farmers band together, big things happen.

To use this file, simply download and extract the zip file.

DOWNLOAD FILE (26 MB)
Print Ad A

As long as you have a local co-op, you never farm alone.

To use this file, simply download and extract the zip file.

DOWNLOAD FILE (35 MB)
Print Ad B

The connection to your local co-op. As important as your connection to the land.

To use this file, simply download and extract the zip file.

DOWNLOAD FILE (27 MB)
Print Ad C

The spirit of cooperation is always growing stronger.

To use this file, simply download and extract the zip file.

DOWNLOAD FILE (37 MB)
Print Ad D

Out here, three things remain constant: the land, the family that farms it, and the local co-op that helps keep it profitable.

To use this file, simply download and extract the zip file.

DOWNLOAD FILE (28 MB)

Newsletter Article

Looking for content? Include this prepared story in your next newsletter and post on your website. Learn more button should link to: http://c.chsinc.com/publication/?m=20644&l=1

 

Stronger Together

To view this content, simply download the Microsoft Word document

Radio

Reach farmers and ranchers in the shop and in the field by placing any of three 30-second radio commercials with your local station. The story of how your co-op helps its member-owners is already written. All you have to do is add your local messaging at the end, and you’re done. To use these files, simply download and extract the zip file.

To use these files, simply download and extract the zip file.

Radio Script A | "Any Farmer"

To view this content, simply download the Microsoft Word document

Radio Script B | "Spirit of Cooperation"

To view this content, simply download the Microsoft Word document

Radio Script C | "Rural America"

To view this content, simply download the Microsoft Word document

Billboard

Another great way to convey your message to your local audience is through roadside billboards. Just download the digital file, include your co-op name and logo and send it to your local outdoor media company.

To use this file, simply download and extract the zip file.

Billboard

As long as you have a local co-op, you never farm alone.

To use this file, simply download and extract the zip file.

DOWNLOAD FILE (15 MB)

Email Header Banners

A quick, inexpensive way to stay connected to your member-owners is through email. Download the prepared email message and header graphic and keep your customers informed.

SPECS

Size: 650×200 pixels
Resolution: 72 DPI
Created in Photoshop
Learn more button should link to:
http://c.chsinc.com/publication/?m=20644&l=1

Email Header A

As long as you have your local co-op, you never farm alone.

To use this file, simply download and extract the zip file.

DOWNLOAD FILE (166 KB)
Email Header B

The connection to your local co-op. As important as your connection to the land.

To use this file, simply download and extract the zip file.

DOWNLOAD FILE (146 KB)
Email Header C

Your local co-op and you. Together, we keep growing.

To use this file, simply download and extract the zip file.

DOWNLOAD FILE (141 KB)
Email Copy

To view this content, simply download the Microsoft Word document.

Website Banners

When raising awareness about your local co-op, digital banners are a great way to get the message across. Having a digital banner on the homepage of your website will help your story reach your member-owners and other visitors to your site. In particular, the new banners call attention to the Stronger Together video and the integral part your co-op plays within the CHS cooperative system and overarching global economy. Consider linking the digital banners to valueofthecoop.com to provide your visitors with more information about the cooperative system.

SPECS

Size: 300×250 pixels and 728×90 pixels
Resolution: 72 DPI
Created in Photoshop

To use these files, simply download and
extract the zip file.

Stronger Together - Local Producer | 728x90

When farmers band together, big things happen

To use this file, simply download and extract the zip file. Please take note that it’s important to link the banner to valueofthecoop.com so your website visitors can watch the video.

DOWNLOAD FILE (60 KB)
Stronger Together – Community Roots | 728x90

When farmers band together, big things happen

To use this file, simply download and extract the zip file. Please take note that it’s important to link the banner to valueofthecoop.com so your website visitors can watch the video.

DOWNLOAD FILE (67 KB)
Stronger Together – Global Connections | 728x90

When farmers band together, big things happen

To use this file, simply download and extract the zip file. Please take note that it’s important to link the banner to valueofthecoop.com so your website visitors can watch the video.

DOWNLOAD FILE (66 KB)
Banner A | 728x90

As long as you have your local co-op, you never farm alone.

To use this file, simply download and extract the zip file.

DOWNLOAD FILE (102 KB)
Banner B | 728x90

The connection to your local co-op. As important as your connection to the land.

To use this file, simply download and extract the zip file.

DOWNLOAD FILE (93 KB)
Banner C | 728x90

Your local co-op and you. Together, we keep growing.

To use this file, simply download and extract the zip file.

DOWNLOAD FILE (74 KB)
Stronger Together - Local Producer | 300x250

When farmers band together, big things happen

To use this file, simply download and extract the zip file. Please take note that it’s important to link the banner to valueofthecoop.com so your website visitors can watch the video.

DOWNLOAD FILE (61 KB)
Stronger Together – Community Roots | 300x250

When farmers band together, big things happen

To use this file, simply download and extract the zip file. Please take note that it’s important to link the banner to valueofthecoop.com so your website visitors can watch the video.

DOWNLOAD FILE (75 KB)
Stronger Together – Global Connections | 300x250

When farmers band together, big things happen

To use this file, simply download and extract the zip file. Please take note that it’s important to link the banner to valueofthecoop.com so your website visitors can watch the video.

DOWNLOAD FILE (71 KB)
Banner D | 300x250

As long as you have your local co-op, you never farm alone.

To use this file, simply download and extract the zip file.

DOWNLOAD FILE (113 KB)
Banner E | 300x250

The connection to your local co-op. As important as your connection to the land.

To use this file, simply download and extract the zip file.

DOWNLOAD FILE (97 KB)
Banner F | 300x250

Your local co-op and you. Together, we keep growing.

To use this file, simply download and extract the zip file.

DOWNLOAD FILE (98 KB)

Tool Kit Usage Stories

A collection of articles sharing how co-ops across the country are having success telling their cooperative story with tools available on Co-op Tool Kit. To read these articles, simply download the PDF file.

Tool kit helps co-ops with social media, newsletter efforts

Free ad kit helps local co-ops share timely, welcomed messages

S.D. cooperative leverages meaningful advertising tools

Northern Partners uses new tools to tell co-op story, build pride

Mid-Wood tells its story during National Co-op Month